If you’re feeling inspired to make a difference, why not make a #SustainableMe pledge on social media and commit to being a more conscious shopper?

Get your friends, family and followers to hold you accountable. A public pledge will help you keep on track with your sustainability goals and could even inspire others to do the same.

We’re in this together. So, if you need some help making your #SustainableMe pledge, here are some suggestions to get you started:

I pledge to…

Consider every purchase

Avoid fast fashion

Buy quality and consume less

Recycle and repurpose my clothes

Repair my clothing and footwear

Share your pledge on social media to help spread the word and help keep your new habit on track.

Can Fashion Be Sustainable?

Featured Videos

BBC Planet at London Fashion Week

We are launching a flagship BBC Planet capsule collection with Mother of Pearl inspired by BBC Earth.

The collection has been created using cutting edge sustainable production methods that will demonstrate how innovation and new technology can help us to reduce the impact of fashion on the planet. This collection is the first partnership to launch under BBC Earth’s new sustainable licensing strategy – BBC Earth is seeking trailblazers in sustainability to partner and demonstrate ways for consumers to change their approach to consumption, becoming part of the solution and helping to achieve a more sustainable future.

Following the success of Blue Planet II in raising mass awareness of plastic pollution our brand has been looked to as both an educator and inspiration for people concerned about the health of our planet.

Discover Mother of Pearl >

Teemill x BBC Earth

Teemill x BBC Earth

BBC Earth and Teemill have joined forces to disrupt the fashion industry and propose a solution to one of the greatest environmental problems caused by fast fashion – landfill.

The #SustainableMe zero waste t-shirt presents an entirely new model for fashion by recovering and reusing discarded organic cotton garments mixed with 100% GOTS certified cotton, printed in the UK seconds after it has been ordered to create a high-quality t-shirt with a minimal environmental footprint. Best of all, it can be recycled over and over again and need never enter landfill.

Designed from the start to be returned once it has worn out, Teemill make new products from the material that they recover. To enable this, they have created a unique recovery system where a customer can scan their worn out product with a mobile phone and activate a freepost code plus receiving £5 off a new item, so recycling your old t-shirt is free and easy.

A further T-shirt collection made from certified organic cotton and inspired by BBC Earth is also available.


Mother Of Pearl X BBC Earth X Net-A-Porter

Mother Of Pearl X BBC Earth X Net-A-Porter

Mother of Pearl and BBC Earth have collaborated on a fashion collection exclusively for Net-a-Porter’s sustainable shopping platform Net Sustain.

The BBC Earth inspired nine-piece conscious capsule collection of timeless day-to-night pieces reflects the beauty of the natural world featuring flamingo blush pinks, cheetah prints modernised to graphic polka dots and botanist illustrations.

Each piece has been delicately crafted with certified organic dyes and textiles and 100% GOTS certified ‘Peace silk’ (silk that is made from silkworm cocoons without killing the worm inside), all created with a traceable supply chain from incarnation to final stitch.

The collection stems from Mother of Pearl’s long-term mind-set of a sustainable and transparent chain - Redefining fashions direction; sustainability is at the core of Mother of Pearl’s essence.


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